TimeVallée and MSC Cruises announced the opening of their third multi-brand watch retail space at sea aboard MSC World America!
The ship will set sail from Miami on April 12, 2025, featuring a 1,895-square-foot TimeVallée store with seven watch brands: Baume & Mercier, Cartier, Chopard, Hublot, IWC Schaffhausen, Panerai, and Tag Heuer. The store will include open exhibition areas and distinctive features like a watchband-inspired marquee. Guests on MSC World America will experience luxury shopping and themed onboard activities exploring watchmaking.
Georg Schmickler, MSC Cruises Senior Vice President of Onboard Revenue, stated,“At MSC Cruises, we are committed to providing our guests with an exceptional and tailored shopping experience. TimeVallée perfectly complements this commitment by offering a curated selection of prestigious watch brands, exceptional watchmaking expertise, and a client-centric approach.”
RELATED: MSC World America and LEGO® Unite to Set a New World Record
This partnership follows previous collaborations on MSC Seascape in November 2022 and MSC Euribia in May 2024, delivering the “Swiss Touch” to American waters.
To learn more about MSC World America, click here.
Will you be sailing aboard MSC World America? Let us know in the comments!
